Moment Factory, 2019
Motion graphics, 2D animation, and compositing for Kith Air, a live-broadcast fashion runway show inside Cipriani 25 Broadway, using architectural projection mapping across the building's facade.
Motion graphics, 2D animation, and compositing for Kith Air, a live-broadcast fashion runway show inside Cipriani 25 Broadway, using architectural projection mapping across the building's facade.
The biggest challenge was scale: the projection was designed to cover the entire front facade of the building, and every environment had to hold up and read clearly across a canvas that size.
I animated all five immersive environments used through the show: an opening sequence that built into a dramatic thunderstorm, a dreamy moon-lit night landscape, a dynamic desert scene filled with sandstorm, a snowy alpine mountain with gentle falling snow, and a romantic Paris scene under the Eiffel Tower. I also designed all the warp transitions connecting each scene, with the whole show structured as a series of loops linked by those transitions.